How to Track Meta & Google Ads in Shopify

Introduction

If you advertise on both Meta (Facebook / Instagram) and Google, keeping track of where your money goes can feel like a maze. Shopify’s built-in analytics show sales—but not true ad efficiency or profit.
That’s why centralizing your ad data is essential.

EdPro connects your Shopify store, Meta Ads, and Google Ads in one real-time profit dashboard, giving you clear visibility into what’s working—and what’s not.

1. Connect Your Shopify Store

Start by linking your Shopify account to EdPro. This automatically imports your orders, revenue, and fulfillment costs, so you can see how ads impact your bottom line.

2. Add Your Meta Ads Account

Within EdPro, connect your Meta Ads Manager. You’ll instantly pull in:

  • Daily ad spend
  • Click-through rates and conversion metrics
  • Cost per purchase

Now you can see which Meta campaigns truly deliver profit, not just traffic.

3. Add Your Google Ads Account

Next, integrate your Google Ads data. You’ll view spend, revenue, and return on ad spend (ROAS) side-by-side with your Shopify data—so you know which keywords or campaigns deserve more budget.

4. Compare Channels in One View

EdPro’s unified dashboard eliminates tab-switching. Track:

  • Ad Spend per Order
  • Ad Spend per Product
  • Total Ad Spend per Channel

You’ll immediately see which platform brings the highest profit per dollar spent.

5. Make Data-Driven Decisions

With complete visibility, you can:

  • Reallocate budget to profitable ads
  • Pause underperforming campaigns
  • Scale winners confidently

Conclusion

Stop juggling multiple dashboards and spreadsheets. With EdPro, you get the full picture of your Meta and Google Ads performance—directly connected to your Shopify profits.

➡️ Start your free 15-day trial today and see your ad spend clearly.