Privacy Policy

1. Introduction

EdPro (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, use our application, or connect your accounts to our platform.

By using EdPro’s services (the “Services”), you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our Services.

EdPro is registered and operates in Dubai, United Arab Emirates, and complies with the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL), as well as globally recognized data protection standards.

2. Data We Collect

We collect information necessary to deliver and improve our Services, which include analytics dashboards, cost calculators, and integrations with third-party platforms (such as Shopify, Meta, and Google Ads).

2.1 Information You Provide

When you create an account or interact with us, you may provide:

Name, email address, and company details
Login credentials (username, password)
Payment and billing information (processed securely via third-party providers such as Stripe)
API credentials and access tokens for connected platforms
Any data you upload, input, or sync (e.g. ad spend, conversion data, sales, or profit metrics)
Customer support messages or inquiries

2.2 Automatically Collected Data

When you access our Services, we may automatically collect:

IP address, browser type, operating system, and device details
Date, time, and duration of visits
Usage logs, analytics, and crash reports
Cookies and similar technologies (see our [Cookie Policy])

2.3 Data from Connected Platforms

When you connect external platforms to EdPro, we may receive relevant data via API (Application Programming Interface), such as:

Campaign data (spend, impressions, clicks, conversions)
Store or sales data (orders, revenue, profit)
Account performance statistics

We only access and process data strictly necessary to perform the Services you request.

3. How We Use Your Data

We process personal data for legitimate business purposes, including:

To provide, operate, and maintain the EdPro platform
To analyze and display performance dashboards
To sync and process data from connected platforms
To communicate with you, including support and updates
To improve functionality, accuracy, and user experience
To comply with legal and accounting obligations
To detect and prevent unauthorized access or misuse

We never sell or rent your personal data.

4. Legal Basis for Processing

Under the UAE PDPL, we process personal data only when one of the following applies:

Your consent – when you actively authorize us to process your data (e.g., by connecting a platform or subscribing).
Performance of a contract – to deliver the Services you have subscribed to.
Legal obligation – when required to comply with applicable laws.
Legitimate interest – for purposes such as improving security and user experience, provided this does not override your rights.

You may withdraw consent at any time by disconnecting your integrations or contacting us at contact@edpro-app.com.

5. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this Policy or as required by law.

Typical retention periods include:

Account and usage data: while your account remains active
Financial and billing records: up to 7 years (as required by law)
API tokens: until you revoke or disconnect them

After these periods, data will be securely deleted or anonymized.

6. Sharing and Disclosure of Data

We may share data in limited circumstances:

Service providers – for hosting, storage, analytics, or payment processing, under confidentiality and data-protection agreements.
API partners – only when you explicitly connect external accounts (e.g., Shopify, Meta, Google).
Legal compliance – when required by law, regulation, or court order.
Business transfers – if EdPro is involved in a merger, acquisition, or asset sale.

We ensure that all recipients of personal data maintain appropriate security and comply with applicable laws.

7. International Data Transfers

Your data may be transferred to or stored in countries outside the UAE.
When we do so, we ensure appropriate safeguards are in place, such as:

Contractual clauses ensuring equivalent protection
Encryption and secure data handling standards
Your explicit consent, where required

8. Security of Your Data

We apply strict technical and organizational measures to safeguard your data, including:

TLS/SSL encryption for data in transit
Encryption at rest where applicable
Role-based access control and authentication
Regular monitoring, backups, and security audits
Secure API key handling and anonymization of sensitive data

While no system is 100% secure, we continuously improve our protections to prevent unauthorized access, misuse, or loss.

9. Your Rights

Under UAE PDPL and applicable privacy laws, you have the right to:

Access your personal data
Request correction of inaccurate data
Request deletion (“right to be forgotten”)
Restrict or object to certain processing activities
Withdraw consent at any time
Request data portability
File a complaint with the UAE Data Office if you believe your rights are violated

To exercise your rights, contact us at contact@edpro-app.com.
We will respond within the timeframe required by law.

10. Data Breach Notification

In the event of a personal data breach, EdPro will:

Notify the UAE Data Office (or relevant authority) without undue delay;
Inform affected individuals when required;
Investigate, mitigate, and take corrective actions.

We maintain internal incident-response procedures to handle any breach promptly and transparently.

11. Children’s Privacy

Our Services are not intended for children under 13.
We do not knowingly collect data from minors.
If you believe a child has provided data to us, please contact us immediately at contact@edpro-app.com, and we will remove such information.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable law.
When we make significant updates, we will notify you via email or a notice on our website.
The updated version will always include a new “Last Updated” date.

13. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact:

EdPro
Dubai, United Arab Emirates
📧 contact@edpro-app.com